That doesn't mean that such a deal is off the table, and these people say that there might not be a way to make a relationship work that leads to a merger in the end. Tuesday, Zaslav met with Paramount CEO Bob Bakish.
The main topic of their conversation was how to sell Shari Redstone's share in National Amusements, which owns Paramount. National Amusements is the holding company for Redstone's slowly falling media empire, which includes CBS, its sports programming, MTV, Comedy Central, Nickelodeon, and the losing streaming service Paramount+.
Warner Bros. Discovery CEO David Zaslav wearing a black vest There are rumors of a merger because the CEOs of Warner Bros. Discover and Paramount (PARA) Global met earlier this week to talk about taking their businesses together. As reported by Axioson December 20, the two leaders met at Paramount's headquarters in New York City on December 19 for several hours to talk about how an acquisition could help them, especially in the streaming market. If WBD bought Paramount, it would create a huge company with a lot of different businesses. In particular, if Zaslav were to buy Netflix or The Walt Disney Company, he could compete with their streaming services by merging Max and Paramount+.
It could also give both companies the right to watch big sports events like March Madness and the Champions League in the U.S., as well as the NFL on CBS franchises. WBD could also make a lot of money from cable, parks, experiences, and content licensing if the two companies join.
There is a lot of talk about what will happen to Paramount after this news. Hari Redstone, who owns a lot of shares and has a lot of power, is said to be eager to make a deal. Redstone runs Paramount through her business, National Amusements. People who know about the talks say that Redstone recently met with David Ellison's company Skydance, which is backed by Gerry Cardinale's investment business RedBird. The movie studio Paramount and the TV network CBS are among Paramount's assets, but the company also has a lot of debt.
Zaslav, who has worked in the media industry for a long time, planned the Time Warner-Discovery merger that happened in April 2022 and brought together networks like HBO, CNN, the Food Network, the Cartoon Network, and Warner Bros. Studio.
NBCUniversal was owned by General Electric at the time and led by the late and famous cost-cutting leader Jack Welch, who was also known as "Neutron Jack." He learned how to combine businesses very well while working for General Electric.
According to people close to Zaslav, Welch taught him a lot. In typical Welch style, he has paid off almost $12 billion in debt since the Time Warner deal and now has $5 billion in free cash flow to look for acquisitions. Zaslav has said that he wants to gain more business for Warner Bros. Discovery by buying other companies.
It's not a good time to run a media company, in case you didn't notice. Comcast is making a lot of money right now by combining cable, internet, and NBCUniversal's many shows. But its stock price is a long way from where it was at its peak.
Investors think that bad ad sales, cord-cutting, and other factors will lead to slow earnings growth. Comcast's internet business isn't doing well. The movie theater business lost $3 billion this year because fewer people went to the movies.
It is a "very early stage" in the talks between David Zaslav of Warner Bros. Discovery and the people at Paramount about merging their companies. It feels like both sides are desperate, and so is the media business as a whole.
The person named "Zas" is doing a great job (even though it's hard) joining WarnerMedia and Discovery as CEO of Warner Bros. Discovery. Along with getting rid of merger debt, he is simplifying things. He has $5 billion that he can spend on anything he wants. His stock has come a long way since the lows it hit after the merger when people bet Zas would be bankrupt.